Rajiv Mitra

We are just done with half of year 2020, with a half of that, i.e. one full quarter of the year in a situation like never-before. It would be most comforting if we were able to tell, it would be never-after too. The lockdown that came upon us on March 25, 2020, was possibly the […]

Over the past so many years I have remained very impressed with Jim Collins’ concept of ‘First Who, Then What’, as he eloquently explains in his book Good to Great. It is always about the person (the who) more than the job (the what). We hire or get hired for who we are, what values

written for Corporate Citizen magazine, June 2021 issue Before talking of trends, I wish to highlight four things that would have gone through a long term (if not permanent) reset, consequent to the COVID 19 outbreak. The basket reset – what will consumers buy Homebody reset – where will consumption happen Rationale reset – why

Mahendra Pawar, our milk collection partner in Rahuri, Ahmednagar, Maharashtra collects close to 1000 liters milk every day at his VLCC. At Prabhat Dairy, Sunfresh Agro (Groupe Lactalis) we operate 550+ VLCCs (village level collection center), managed by collection partners, who in turn supply milk collected from farmers to our nearest chilling centers (CCs). Pawar,

The last one week I traveled to meet our milk producer farmers and collection agents in the villages in Ahmednagar & Pune districts in Maharashtra. After about a year, we had very productive in-person meetings with our dairy farmers, milk collection facilitators, our field supervisors, area managers, veterinary doctors and agro-service associates. We checked on

Every year on Feb 1 (mostly), we spend couple of hours watching the Union Budget on TV or mobiles or laptops and then dismiss it as a non-event. This time it was different. We applauded as the Finance Minister hashed out a bold capex plan at the cost of fiscal prudence. FPIs applauded. Sensex &

2020 will not be forgotten in a hurry. It will be remembered not only for the challenges it brought with it, but also the changes it ushered in. The way we live and work is possibly changed for good. The year brought alive empathy, compassion and human ingenuity. We became more resilient adaptable and agile.

More than a hundred years ago, Roald Amundsen of Norway planned an expedition to the North Pole. He managed to get backing from the Norwegian government, got scientists to share time and equipment and attracted sponsors to pour in huge sums of money for the project. But just before embarking on the journey, Amundsen got

Have you seen the recent Vaseline advert from HUL? A lovely ode to frontline workers in every field, who kept us going during the most troubling times of our lives. Whether the healthcare worker tirelessly serving the sick or the soldier guarding our borders against any unfriendly aggression or the frontline salesperson supplying essentials to