Welcome to RajivMitra.com
About Rajiv Mitra
Mr Rajiv Mitra is India’s leading food and dairy industry expert. He has held MD & CEO level roles in large Indian and multinational companies. Mr Mitra is also an angel investor in several food and dairy start-up companies.
Mr Mitra, a postgraduate in Economics, MBA Marketing, has also held managerial roles in retail and telecom industries. Rajiv Mitra is a member & office bearer at several industry bodies like the CII, IFCCI & PMA. He is on advisory boards of post-graduate institutions and a keen mentor to students and professionals.
In the Spotlight
In the episode of “The Core Report”, Govindraj Ethiraj speaks with dairy industry veteran Rajiv Mitra about the rapid growth of India’s private dairy sector, which now handles half the country’s milk. From trade policy tensions with the US and UK to the challenges of exporting value-added dairy products like paneer, cheese, and yoghurt, this episode unpacks the economics, politics, and future of Indian dairy.
Mitra explains why India protects dairy in FTAs, the role of 80 million smallholder farmers, and why local brands are thriving despite low margins and logistics hurdles. He also delves into the global export potential of Indian dairy — and what must change for India to compete.
Featured Articles
India’s Nutrition Sector at a Crossroads: Dairy as a Catalyst for Innovation and Trust
How Brands Shape – and Shrink – Our Expectations as Citizens
“How Important Is Luck in Success?” – Lessons from Naval Ravikant and Indian Stories
A Poetic Vision of Viksit India; And a Stirring Reality Check
Strategy for the Soul – Life’s 4Ps and the Gita at IIeBM’s 26th Anniversary
When Prada Met Kolhapur: A Blessing in Disguise?
Paneer: A 5 Billion Opportunity with a Hidden Crisis
India–US Trade Talks: Between Tariffs and Trust
